How To Determine Your Most Valuable Products & Which To Sunset
Instinct or anecdotal evidence sometimes hits the mark when determining which products and services to offer your members. But many times, without data to help guide your decisions, you could be left with programming that members no longer want or events that are less profitable than you think.
Join our how-to Wednesday 14th July session to learn how to use analytics to determine which of your products are most valuable and which to sunset.
Our expert will show you how to:
· Track sales over time and review by behaviour and demographics
· Correlate sales and usage with other products and services
· Choose specific product segments for analysis
· Understand top/bottom customers
· Consider sentiment and satisfaction, not just payment on completion
The session will be 30 minutes followed by Q&A if you can’t make it, register and we’ll send you the recording.
Hope to see you there!
Association Analytics Team