Be prepared to be surprised by your data.
Video Duration: 12:05 minutes.
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Traditionally marketing products, services and courses are positioned by groups of members, for example, courses are by CPD Workshop, eLearning or the knowledge communities members belong.
Influencer Product Analytics Model use member’s behaviour in today’s digital age, identifying opportunities to make specific purchase recommendations to those members with the highest probability to convert making particular purchases.
NAFSA: Association of International Educators is the world's largest nonprofit association dedicated to international education and exchange, working to advance policies and practices that ensure a more interconnected, peaceful world today and for generations to come.
Kyle and Greg explain and show an example of Network Analysis Analysis.
Kyle Contrata, Director, Data Science and Event Technology at Association of International Educators. Kyle is a power user of the Microsoft Power BI, creating real-time content with real-time data with Acumen the purpose-built Association Analytics platform.