Technology aligned with strategy
More and more executives are implementing the best practice of aligning key performance indicators (KPIs) with strategy. Unfortunately, they are often frustrated by how long it takes to get data on their KPIs. That frustration - spoken and unspoken - can be directed at business leaders and also the technology team. Let Acumen be the tool that finally gives your C-suite access to the data they need, when they need it.
More satisfied internal customers
Acumen provides an always-available analytics platform with the dashboards and visualisations that your internal customers need, so you no longer have to be on the receiving end of one report request after another. Acumen’s easy-to-use filtering capability enables your customers to run an endless array of what-if analyses on their own, further reducing the number of “can-I-have-the-same-report-but-only-for-this-member” requests.
No more wasted time spent wrangling data
In many cases, it can be difficult just to get useful data out of your CRM. The task gets even more complicated when you’re asked to pull data from multiple systems like your event, learning and community platforms, then normalise it for cross-platform reporting. With Acumen, your internal customers have access to the dashboards and visualisations they need with the click of a mouse. Your team can stop wrangling data and spend more time on higher-value projects.
Centralise your data
The increasing number of best-of-breed software applications is aggravating an already challenging situation - data silos. Every time your marketing or events teams find a new tool, you’re tasked with integrating it, then pulling data from it when the inevitable reporting requests come in. Acumen centralises data from all your platforms for easy analysis, reporting and visualisations.
Built exclusively for associations, Acumen centralises your data and includes hundreds of pre-built integrations to all of your key systems. Our dashboards and visualisations are built on industry best practices and track all the major performance indicators that associations use to assess performance.